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  • Develop an analytical mindset to understand the intricate interplay of internal and external factors that influence organizational success.
  • Engaging with real-world case studies and simulation exercises for participants to learn to conduct comprehensive SWOT analyses (Strengths, Weaknesses, Opportunities, and Threats) and apply strategic frameworks like PESTEL (Political, Economic, Social, Technological, Environmental, and Legal) to anticipate market trends and identify potential challenges.
  • Master the art of formulating, executing, and managing strategic plans to drive success and growth.
  • Impart the skills of strategic foresight – to enable our participants to anticipate future scenarios and trends.
  • Incorporate foresight methodologies such as scenario planning and trend analysis to equip students with the skills to envision alternative futures. By developing these skills, participants are better prepared to create adaptive strategies that ensure organisational resilience and competitiveness in diverse and ever-evolving marketplaces.
  • Emphasise placed on evidence-based decision-making, where participants learn to leverage data and analytics to drive strategic choices.
  • Benefit individual career trajectories and also contribute to the broader economic and social vitality.